Specialized medical marketing on behalf of others
Launching specialized advertising campaigns
A specialized advertising campaign means a campaign that is specifically developed in order to obtain an effective result, and its goal is to promote a product or service that you provide, or in order to increase your sales, and the advertising campaign is implemented by different and varied means according to what is most appropriate for you. At Business and Ideas Medical Company, we have specialists who have extensive practical experience in this field and who help you achieve your short- and long-term goals.
Designing and implementing advertising campaigns
First, we define the objectives of the advertising campaign and conduct a study of the market, competitors, and target group.
Then identify the weak points in the alternatives available to you, and the competitive advantages in the products or services of business activities. We set the necessary standards to know the level of your campaign, and set a budget for the advertising campaign according to the expected results and profits. We will design your advertising campaign and choose the appropriate means of marketing your campaign from start to finish.
Website and social media management
It’s not enough for content to be engaging, informative, and shareable to be successful. We work with content management to educate your audience about the products or services you offer while also building trust with them. Do not forget that we specialize in this field and can provide correct information in a short time. The customer will feel that he is talking to people who are familiar with their work in a professional manner, which is reflected in an increased positive view of the advertisement and the company.
Establishing websites and social media pages
Your company’s presence in the virtual world has become one of the essential things for the success of any business
The customer has become closely linked to the Internet and social networking sites
When the customer hears about you, the first thing he will do is enter the search engines and start finding anything related to your brand on the Internet. This is why the importance of websites is very great because they give great confidence and credibility to the customer that you exist on the ground.
As we mentioned, he will be able to know your products and services more closely and also be able to interact and communicate with you directly, and you will be able to display and sell your products directly through the website, which will achieve the goals of your marketing campaign quickly, easily and more confidently.
We will work to establish your most suitable website and all the pages and applications that help you carry out the promotion process correctly
Determine the appropriate advertising channels
Companies and commercial activities lose huge costs annually due to advertising campaigns that do not bear fruit and often fail to achieve the desired goals due to common and frequent mistakes in preparing, managing and launching advertising campaigns, the most important of which is not choosing the most appropriate type of advertising campaigns, channels and appropriate means to reach the target audience and appropriate to the content The advertising campaign and the products or services that are being promoted, we at Aamal Medical Ideas Company will conduct a simplified marketing study to find out which advertising channels are best for your company and we will work to make optimal use of your ads.
Developing the company's brand and marketing it effectively
The trademark is considered the cornerstone for building the company’s brand and reputation. The trademark gives a relationship of trust with consumers, which enables any company to gain customer loyalty and enhance the company’s good reputation. Brands also allow consumers to be the basis for making purchasing decisions, in addition to attracting consumer attention and highlighting products better
Determine the appropriate prices for services
The process of pricing products is one of the most important decisions that you must pay attention to, as it plays a crucial role in achieving success and achieving sustainable profits. Determining the appropriate price for a product is not just a mathematical process, but rather requires a deep understanding of the market and competitors and paying attention to the needs and desires of customers. In order to achieve tangible profits, you must ensure that your sales cover the costs you incurred to provide the product or service to the public. Thanks to our long experience in this field, we can help you price your service optimally and in proportion to the general level of the facility, the market, and the competition.
Analysis of strengths and weaknesses in medical facilities
The goal of a strengths and weaknesses analysis is to help you develop a solid business strategy and ensure that all strengths and weaknesses are taken into account, as well as the opportunities and threats that you face in the market. To assess the company’s competitive position and identify the strengths, weaknesses, opportunities and threats to the business in particular Selection.
It is an important basic assessment model that measures what a business can and cannot do, in addition to its opportunities and potential threats that it faces in order to be able to take advantage of these opportunities, confront threats, correct weaknesses and turn them into strengths.
Companies, especially new ones, should consider it a very important part of the planning process. There is no one size that fits all, so the SWOT method is considered suitable for all businesses.